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What’s the single biggest cause of the 6th mass extinction?

FOOD

It’s time to face the facts. Our food system - dominated by meat, fish and dairy - is devouring the planet. If we want to survive this crisis, we need to  reboot food

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 let's have George explain it

So how do we
reboot food?

Imagine 

producing the entire world’s protein on an area of land the size of Greater London. Imagine rewilding 3/4s of today’s farmland.

Imagine eating guilt-free meat, milk and cheese without ever having killed an animal. Imagine providing abundant food to the world’s poorest. 

 

So let's compare our options

 FOOD TODAY 

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Image by Julia Bielawska

MEAT

from slaughtered animals

+ only a few types of plants

DAIRY

from cows used as brewing machines 

FISH

in dwindling numbers

 FOOD REBOOTED 

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&dairy

fish

meat

created using precision fermentation

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 + an abundant
variety of plants

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Astonishingly we already have the tools to make this happen...

The secret lies in microorganisms. Just as our ancient ancestors relied on microorganisms to brew beer, raise bread and ferment foods like sauerkraut or soy sauce, today’s innovators have discovered how to programme microorganisms such as yeast to brew precise ingredients… like milk, eggs or the delicious fats and proteins you get in a steak. 

it's something called...

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... precision fermentation

Thanks to breakthroughs in the tried and tested technique of precision fermentation (already used widely to produce animal-free rennet and insulin), food innovators have now unlocked the keys to make animal-free proteins and fats that are biologically identical (and just as delicious) as those we currently get from cows and other livestock. 
 

With other incredible 21st century innovations across the world of agriculture, we are now standing on the cusp of a revolution as big as the dawn of farming 10,000 years ago. 

Image by Luisa Brimble

the 4 core principles
to reboot food :

  1. Make it plant based:
    In a rebooted food system, healthy and varied plant based foods should be at the centre of everything. 
     

  2. Brew, don’t slaughter:
    Animal farming should be phased out with today’s animal products replaced by identical precision fermentation products wherever possible. 
     

  3. Use as little land as possible,
    rewild everything else:

    We must prioritise high yield, low impact farming to spare as much space for nature as possible. On the land left behind we must pay farmers to rewild. 
     

  4. Open source everything:
    New technologies in food should be open source and corporate concentration must be actively mitigated to ensure the benefits of the food revolution are shared equally with all. 

OUR PLANET TODAY

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Mass extinction of species

OUR PLANET REBOOTED 

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Planetary scale rewilding

It’s time to REBOOT FOOD…

 

it’s time to REWILD NATURE.

 share if you care! 

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NEWS

Entire world’s protein can be produced on an area of land smaller than London, say COP27 campaigners.

WATCH THE PRESS CONFERENCE

Download Press Release

 JOIN THE CAMPAIGN 

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Reboot Food is a campaign led by the citizen-led green group RePlanet. We want to phase out animal agriculture for new sustainable alternatives, see the farming of plants revolutionised to use less land and fewer chemicals and see our planet rewilded as a result.

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